By the end of this course you will be able to:

  • Navigate your measurement approach within the current privacy landscape by partnering with Pinterest.
  • Create a reliable foundation as part of your overall measurement system of truth.
  • Understand how to measure attribution within Ads Manager and approach cross-channel attribution as part of your overall measurement system of truth.
  • Understand how to measure incrementality with your Pinterest campaigns as part of your overall measurement system of truth.