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General FAQs

What is Pinterest Academy?
Pinterest Academy is a learning platform designed to help you succeed on Pinterest. Run standout campaigns and develop best-in-class Pinterest skills with engaging e-learning courses, informative webinars and advanced certification programmes. Whether you’re new to Pinterest ads or looking to boost your expertise, Pinterest Academy has you covered.

Who is Pinterest Academy for?
Pinterest Academy is geared towards agency or brand advertisers looking to better understand how to build more successful Pinterest advertising campaigns.

Is Pinterest Academy free?
Yes, Pinterest Academy is free and available to anyone with a Pinterest personal or business account.

What languages are available?
Pinterest Academy is available in English-US, English-UK, German, Spanish, French, Portuguese, Japanese and Italian.

E-learning

What are e-learning courses?
From basics such as “Why Pinterest?” to modules like “Measurement Solutions”, every step of the Pinterest campaign process is covered in our e-learning courses. The courses are engaging, on-demand and will help you run successful campaigns on Pinterest.

How long does each course take to complete?
Each course is designed to take about 10 to 20 minutes. Courses are made up of shorter lessons, taking approximately five to eight minutes each.

How do I enroll with Pinterest Academy?
Enroll via pinterestacademy.com using a personal or business Pinterest account (we highly recommend using your business account to get the most out of our programme). Once enrolled, you can get started with any course, or with our Pinterest Advertising Essentials learning path. Your progress will be saved, and you can pick up from where you left off at any point. If you’ve been using your personal email and would like to convert it to your business email, simply follow these steps.

Can I earn a badge?
Yes! You can earn a digital skills badge through our partner Credly by completing the Pinterest Advertising Essentials learning path, which includes 10 courses and 40 lessons.

How do I claim my Credly badge?
In order to receive your badge, you must complete all the courses within the Pinterest Advertising Essentials path, and receive a passing score on the quiz. Once completed, Credly will email you with instructions on how to claim your badge.

Webinars

What are Pinterest Academy webinars?
Pinterest Academy organises live virtual events twice a month that are available globally. Each session aims to provide in-depth understanding of a specific topic that varies from webinar to webinar. These events will mostly concentrate on advanced learning topics, and are presented live by our experts to a global audience.

How do I find out about upcoming webinars?
To stay in the know on all upcoming webinars in your region, be sure to subscribe to our Advertiser Newsletter.

How do I watch previously recorded webinars
Following each webinar, we upload all recordings to our Webinars page for you to watch at your leisure.

Certification

What is the Pinterest Certification programme?
This programme measures and validates an individual’s job-related knowledge and real-life Pinterest ad platform experience.

Why should I get certified?
Earning a Pinterest certification is an opportunity to showcase your expertise and experience using the Pinterest advertising platform. You can leverage your certification to level up professionally or as a future career advancement opportunity. We encourage you to be among the first to be Pinterest certified!

What’s the difference between a skills badge and certification?
The Pinterest Advertising Essentials skills badge is a virtual badge awarded for taking and passing a series of 10 foundational Pinterest Academy courses. It’s a foundational milestone for the everyday learner. Skills badges are supported by e-learning courses and can be earned within a day.

Certifications are a different kind of milestone, designed to be more rigorous and require a higher level of commitment in order to demonstrate your proficiency. They’re carefully crafted to showcase broader expertise that specifically aligns with a job function. Certifications are an industry professional achievement, requiring years of experience and a passing score on a professionally developed exam.

Use skills badges to celebrate foundational milestones and certifications to demonstrate professional achievements.

What certification exams does Pinterest currently offer?
Pinterest launched the Pinterest Media Buyer Certification on 30 April 2024. We’ll continue to develop and launch additional certifications in the near future. Stay tuned!

What languages is the exam available in?
The exam is available globally in US and UK English only. The exam is scheduled to be released in the following additional languages later in 2024:
Japanese
International Spanish
Portuguese (BR)
French
German

For more certification-related FAQs, please visit our Pinterest Media Buyer Certification FAQs.

Contact us

Who do I contact if I’m having access issues?
You can contact us directly at pinterestacademy@pinterest.com.

Where can I send feedback?
Thank you, we love feedback. You can reach our team at pinterestacademy@pinterest.com.

I’m ready to get started advertising on Pinterest. Where can I troubleshoot if I have more questions?
You can search questions and sift through various topics in our Help Centre. You can also consult our wonderful Business Community for top tips and helpful discussions.